With an extensive and intimate knowledge of search engine algorithms and techniques, SeoPlanet has the expertise and the experience to drive your site to the top of search engine rankings
1.Site Analysis and Optimization
a) Keyword/Category Research:
Selection of strategic keywords is critical. Keyword phrases are developed by discussing terms to be used with the client, then performing further research and analysis on keyword popularity (Wordtracker). Campaign cost depends on the number of terms used. Keyword reevaluation after the initial report should be included to refine keywords if necessary. For directory submissions, category research may be required to select the best category for your listing.
b) Web Page Optimization
Optimization for your home page and subpages and general site suggestions.
c) Copywriting and Content Editing
Copywriting and editing to seed your strategic keywords throughout well-written marketing copy, including a review of content quality and placement.
d) Directory Compliance Review:
Directories like Yahoo!, LookSmart, and ODP have very specific guidelines. This process ensures site compliance and makes any necessary changes.
e) Dynamic Website Optimization:
Many robot search engines still can't crawl dynamic sites. This optimization process optimizes the homepage by suggesting site modifications. It may require creation of additional content and custom subpage search engine submissions for specific directories.
f) Framed Site Optimization:
Subpages within framed sites are difficult for search engine spiders to index. Making them search-engine friendly requires site modifications to ensure subpage indexing and to ensure that the subpage listings will call up your framed site correctly.
2. Manual Search Engine Submission India Process
a) Major Search Engines and Open Directory Project
Start by working with ODP editors to acquire the best possible category listing as this directory provides search results for Netscape, AOL and numerous other important indexes. Should include submission and monitoring of your home and subpages.
b) Paid Directory Submissions
This is a critical element of any Search Engine Marketing Campaign. Serch Engine Directory submissions require very special care once each year. Most businesses need Yahoo! Business Express and LookSmart Express Submit.
3. Offsite Search Engine Optimization India
a) Custom Keyword Optimization:
High rankings can be obtained by delivering unique Web pages customized for a particular search engine's algorithm. Requires creating, submitting, monitoring, reporting, researching, and resubmitting a keyword-phrase-optimized page for each keyword phrase to individual robot engines per their algorithm preference.
b) Link Popularity Development:
You need relevant content links to your site from popular, content-rich Web sites. This requires a site analysis to match your content with relevant content from complementary sites, relevant online publications, and topic-focused articles.
4. Monthly Reports
a) Custom Search Engine Positioning India Reports:
These reports provide positioning data showing where your homepage, subpages, and optimized keyword pages are located, listing the page number and location of each keyword phrase query.
b) Log file Analysis:
These reports are produced by evaluating your server logs to identify the results of your search engine marketing campaign. Statistics are useful determining ROI with SEO.